Tri Hawk launches enhanced Web site

MASSENA, New York—Tri Hawk Corporation has launched an enhanced Web site featuring a user-friendly store that showcases a newly expanded line of standard, surgical and metal-cutting carbide burs, finishing burs, and diamond burs.

Other new features of the site include a background on Tri Hawk’s history, explanations of how Tri Hawk’s burs are able to deliver speed, strength and safety, access to technical articles and videos, a calendar of upcoming trade shows and other company events, and a demonstration of how single-use burs are not only safer but more economical than multiple-use burs.

“Our intent was to have our Web site capture the passion we feel for our customers and for the burs we design and craft for them,” said Tri Hawk founder and CEO Gustel Fischer. “We encourage dental professionals to visit our site and see why we feel that our products are truly the only choice for the bur connoisseur.”

As a reward for visiting the new Web site, customers will be offered special pricing on featured burs.

According to Scott Macdonald, marketing manager for North America, “The store portion of the Web site is fully functional for all U.S., Canadian and European customers. Customers from all other countries will be able to access our complete product catalog online and place orders by contacting either a local Tri Hawk dealer or us directly.”

He also indicated that the site will be translated into French, Spanish, and German in the near future.

The Tri Hawk Web site can be found at www.trihawk.com.

To read more about Tri Hawk, go to www.dentistryiq.com/index/display/article-display/373618/articles/dental-economics/dental-product-news-2/2010/04/tri-hawk-publishes-new-catalog.html.

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