DenMat acquires assets of G. Hartzell & Son

March 25, 2014
DenMat, a leading manufacturer and distributor of innovative esthetic dentistry and advanced oral health solutions, announced today that it has acquired substantially all assets of G. Hartzell & Son Inc.

Lompoc, California, March 25, 2014 – DenMat, a leading manufacturer and distributor of innovative esthetic dentistry and advanced oral health solutions, announced today that it has acquired substantially all assets of G. Hartzell & Son Inc. ("Hartzell"). Founded in 1935, and family-run for 79 years, Hartzell manufactures high- quality precision dental and surgical instruments in Concord, California in the East Bay area of San Francisco.

DenMat acquires dental assets of Zila, Inc.

Hartzell’s industry-leading precision instruments are the instruments of choice of discerning clinicians and hygienists for periodontal and dental hygiene, restorative dentistry, surgery, orthodontics, implantology, endodontics, and diagnostics.

"DenMat is honored and excited to acquire Hartzell," said Steve Semmelmayer, CEO of DenMat. "We are delighted that the Hartzell family has entrusted us with the time-honored legacy of the Hartzell brand. Hartzell instruments are the world’s gold standard for dental and surgical instruments because of their extraordinary quality, consistency and craftsmanship. DenMat now has broadened its range of superior products for hygiene, as well as instrumentation for restorative, periodontal, endodontic and surgical procedures," added Semmelmayer.

Building on its goal to offer dental professionals a wide range of high-quality choices, DenMat’s addition of Hartzell instruments follows DenMat’s acquisition of a comprehensive line of oral hygiene and soft tissue management solutions from Zila, Inc. Also, in the past two years, DenMat acquired restoratives and impression product lines from Royal Philips Electronics and acquired PeriOptix, Inc., a California-based company known for high-quality magnification and illumination technologies for dental and medical professionals.

Andy Hartzell, President of G. Hartzell & Son, stated, "We are excited and flattered about the acquisition of Hartzell by DenMat. We look forward to continuing our 79-year tradition of producing top-quality instruments, and with the addition of DenMat's sophisticated sales and marketing abilities, we will be able to better serve our customers on a more local, timely, and efficient basis."

DenMat plans to keep most Hartzell operations in the Concord facility for the foreseeable future, with only select functions transferring to DenMat’s new 100,000 square foot world headquarters on the Central Coast of California in Lompoc.