In an upcoming in-depth look at new dental technology, Eiichi Nakanishi, president and CEO of Japan-based NSK Dental, discusses his strategic outlook for the company. In addition, 21st Century Television host Jackie Bales interviews Rob Gochoel, the director of sales and marketing for NSK’s Illinois-based U.S. operations, about the company’s customer-focused product innovation.
The program focuses on one of the biggest challenges in modern dentistry: the fact that people who want to save money due to the present economy often make dental visits one of the first things they cut. NSK is striving to address that challenge by offering products to enhance productivity. The show also reviews theinstruments created by NSK Dentaland lets viewers examine them up close to see how they have been engineered.
The program will air on the Fox Business Network at 11:30 a.m. ET on Sunday, Oct. 26, 2014. Check local listingsfor channel information.
