Featured Budgets Articles

Bringing clarity to the concept of branding - DentistryIQ
... tactics together, making your dental marketing plan greater ... stationery, signage, and external marketing, because only ... applications, can save dollars and hours ...

Patient retention in a tough economy - DentistryIQ
... How can you maximize the return on your marketing dollars during the economic slowdown ... on external marketing, where 85% to 100% of the marketing budget is spent ...

Getting more bang for your marketing buck — leveraging ...
... a keyword and you’ll quickly burn through your marketing budget. ... technologies provide greater transparency to the effectiveness of their marketing budgets. ...

7 Effective Ways To Market Your Practice in the 21st Century ...
... evolution in medical and dental marketing has become ... professionals to shrink their marketing budget and reach ... doctors to spend their marketing dollars wisely. ...

Dental office marketing budget review - Dental Economics
... our clients to “ramp up” their marketing budgets as opposed ... to save and/or reduce overhead dollars through a ... a moment to review what marketing really works ...

Don't let the marketing treatment get ahead of the diagnosis ...
... In determining what's needed for a successful marketing program, you first need to ... expressed in specific amounts, such as increased revenue dollars, the number ...

Climb for a Cause dental charity plans 12th annual expedition ...
... related event marketing support, compliments of American Dental Marketing * Special gifts * CFAC sponsor-donated prizes worth thousands of dollars to dental ...

The 'no excuses' call tracking system to maximize your ...
... In dental marketing, we're passionate about knowing the source of new patients. ... to drive a successful program and keep a bundle of marketing dollars from being ...

Dentists' Climb for a Cause slated for 12th straight year - Dental ...
... related event marketing support, compliments of American Dental Marketing * Special gifts to all participants * Prizes worth thousands of dollars to practices ...

Budget basics: big enough to matter - Dental Economics
... This practice had a marketing budget that sustained ... are challenging, and strategic planning does not ... your incremental growth goal in dollars (actual collections ...

Trade shows … A shifting paradigm - Proofs
... By Scott Mahnken, Edge Marketing, Dental Marketing Consultant. ... said a fellow dental industry director of marketing. ... and thousands of dollars attending, staffing ...

How to drive new patients to your practice Web site ... tomorrow ...
... the immediacy) of the Internet as a dental marketing tool, just ... ads (also known as Search Engine Marketing or SEM ... a few cents to a few dollars, but competition ...

How to avoid fumbling advertising: generated inquiries at the two ...
... are probably costing yourself thousands of dollars in lost ... time the phone rings, your dental marketing effort begins ... is playing to win in the Marketing Red Zone ...

A Look Inside the AACD - Dental Economics
... been combined with more dental marketing than ever ... providing nearly $5 million dollars worth of ... communication techniques and effective marketing strategies for ...

7 Misleading myths of dental marketing - Dental Economics
... the many easy-to-swallow myths of dental marketing. ... each individual tactic by the dollars you invested ... Marketing planning, testing, tracking, and adjusting are ...

Goodbye website templates; hello better results - DentistryIQ
... success, you can custom build a site that adheres to your business objectives, better reflects your design aesthetics, and fits within your marketing budget. ...

The fluctuating economy and what it means for your practice ...
... doubled in less than one year. What does this mean to you? It means don't pull your marketing budget. In fact, now's the time to ...

Who should drive your internal marketing? - DentistryIQ
... charge. 8. Arithmetic skills. Should be able to do basic math calculations to keep the marketing budget on target. A surprising ...