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Small things that make a big difference in your dental practice

It doesn't have to be a massive makeover for your dental patients to be happy with your office. It's important to look at your dental office and st...

APEX Inspiration: Alliance For Smiles

"I have had the good fortune of practicing dental hygiene on four continents and IN six countries. What have I learned? That people are the sa...

8 mistakes that can derail your dental social media campaign

There are many common mistakes that marketers make when trying to make the most of their dental social media campaigns. One of the worst is making ...

An innovative solution to achieving greater practice growth through insurance

There is a way for patients to be able to afford regular visits to the dentist and maintaint their oral health, all while helping the dental practi...

5 Common Sales Obstacles and How to Overcome Them

Lucy was a brand-new salesperson who wanted to make a big impression. She did everything she could think of to establish relationships with prospec...

Benefits of using an expert when transitioning a dental practice

Tips for a dentist to consider when transitioning a practice.

10 steps to solid fees for your dental practice

There are a few practical steps that dentists can take in order to keep fees reasonable, yet make a profit for their practice.

Small things that make a big difference in your dental practice

It doesn't have to be a massive makeover for your dental patients to be happy with your office. It's important to look at your dental office and st...

Wise-up Wednesday from Zane Benefits: 5 HR tips to make any dentist’s life easier

Human resource issues should not take a back seat in your dental practice. Here are five tips to keep things running smoothly in the HR area of you...

4 tips for making your office ‘Greener’ in 2015

It's easier than you may realize to make your dental practice environmentally friendly. These four simple steps will help you get started, and make...

Practice Management Videos

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Practice Management Tips By Sally McKenzie

 
 
Sally McKenzie is a nationally known lecturer and author. She is CEO of McKenzie Management, which provides highly successful and proven management and marketing services to dentistry and has since 1980. McKenzie Management offers a full line of educational and management products, which are available on its website, mckenziemgmt.com. In addition, the company offers a vast array of business operations programs and team training. Ms. McKenzie is the editor of the e-Management newsletter and The Dentist’s Network newsletter, which are sent complimentary to practices nationwide. To subscribe visit mckenziemgmt.com and thedentistsnetwork.net. She is also the publisher of the New Dentist magazine. Ms. McKenzie welcomes practice questions, and she can be reached toll free at 877-777-6151 or sallymck@mckenziemgmt.com.

The Evolution of Dental Marketing ... Growth Hacking Your Dental Practice

 
 
   
 

"Growth Hacking" is a marketing technique that uses creativity, analytical thinking, and social metrics to sell products and businesses and gain exposure. This new and evolving marketing method can be applied to the dental profession, and Dr. Ken Newhouse and his wife, Lisa, are doing just that. Dr. Newhouse is the Official Growth Hacker of the Dental Profession, and founder of Growth Hacker Central, the fastest-growing provider of dentist SEO and dental web marketing strategies, systems, and tools with 2,800+ dentists worldwide. Dr. Newhouse is also a certified LinkedIn expert. Lisa Newhouse is the first woman Growth Hacker in the dental profession, and helped Dr. Ken found Growth Hacker Central. Visit Growth Hacker Central for more information.

Latest Issues

Expert Tips and Tricks: Tips and Tricks cuts through the clutter. Presented by the editors of Dental Economics magazine, this newsletter gives dentists the best strategies for treating patients, building a cohesive team, and leading successful lives.

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Thousands of dentists and specialists took part in the dental profession's most important annual checkup: The Dental Economics/Levin Group Annual Research Report.

Every year, Dental Economics partners with Levin Group to survey thousands of dentists and publish a comprehensive report on the state of the profession. This information enables dentists and other dental professionals to see where they stand among their peers and identify the trends that are reshaping the future of dentistry.

Look for the November issue of Dental Economics for this year's survey and report. You can see previous years' results here.

Pride Institute

Dr. Lou Shuman, DMD, CAGS, and President of the Pride Institute, is a noted expert in operational practice management and emerging technologies. He speaks frequently on these topics, with an emphasis on Internet strategy and digital marketing methods for dental practices. Information about his presentations is available in Dr. Shuman's Speaker Profile. Many of his previous presentations can be found on Dr. Shuman's YouTube Channel.