Tuesday Tip from Pride Institute: Good bosses must face confrontation in their dental practices

Not many people like confrontation, including bosses. But dental practices have staff members, and no doubt confrontations will occur. It's importa...

Tuesday Tip from Pride Institute: Good bosses must face confrontation in their dental practices

Not many people like confrontation, including bosses. But dental practices have staff members, and no doubt confrontations will occur. It's importa...

3 questions to ask a website provider before getting a new dental practice site

How do you find the right website host for developing and maintaining your dental practice website? There are many things to consider, but theses 3...

Oral Health America joins public health leaders to celebrate 50th anniversary of Medicare

Oral Health America recognizes evolution of Medicare and Medicaid since its creation in 1965.

Not your father’s dental practice: 5 best practices for growth and profitability

Dentistry has changed since the last generation. There are five things small practice owners can do to grow their practice and guide themselves tow...

Transfer of authority in the dental practice: Buyer vs. Seller

There must be some ground rules established before a new dentist buys a practice from a retiring dentist. The outgoing dentist may decide he's not ...

10 steps to solid fees for your dental practice

There are a few practical steps that dentists can take in order to keep fees reasonable, yet make a profit for their practice.

Reducing the cost of cancellations in your dental practice

Fortunately, there are a number of tested practices and new technologies that can help your practice reduce the number of broken appointments. Alth...

Are you and your dental team members on the same page?

Dentist/bosses and team members must be on the same page in order for the practice to be successful. If people are frustrated, they will not help t...

How dentists can help preserve the environment

Helping to preserve the environment is something every dental practice should be aware of. There are steps to take to reduce a practice's carbon fo...

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Practice Management Tips By Sally McKenzie

Sally McKenzie is a nationally known lecturer and author. She is CEO of McKenzie Management, which provides highly successful and proven management and marketing services to dentistry and has since 1980. McKenzie Management offers a full line of educational and management products, which are available on its website, mckenziemgmt.com. In addition, the company offers a vast array of business operations programs and team training. Ms. McKenzie is the editor of the e-Management newsletter and The Dentist’s Network newsletter, which are sent complimentary to practices nationwide. To subscribe visit mckenziemgmt.com and thedentistsnetwork.net. She is also the publisher of the New Dentist magazine. Ms. McKenzie welcomes practice questions, and she can be reached toll free at 877-777-6151 or sallymck@mckenziemgmt.com.

The Evolution of Dental Marketing ... Growth Hacking Your Dental Practice


"Growth Hacking" is a marketing technique that uses creativity, analytical thinking, and social metrics to sell products and businesses and gain exposure. This new and evolving marketing method can be applied to the dental profession, and Dr. Ken Newhouse and his wife, Lisa, are doing just that. Dr. Newhouse is the Official Growth Hacker of the Dental Profession, and founder of Growth Hacker Central, the fastest-growing provider of dentist SEO and dental web marketing strategies, systems, and tools with 2,800+ dentists worldwide. Dr. Newhouse is also a certified LinkedIn expert. Lisa Newhouse is the first woman Growth Hacker in the dental profession, and helped Dr. Ken found Growth Hacker Central. Visit Growth Hacker Central for more information.

Latest Issues

Attention dentists: It's time to make your voice heard!

The 2015 Dental Economics/Levin Group Annual Practice Survey is here

Every year, Dental Economics partners with Levin Group to survey thousands of dentists and publish a comprehensive report on the state of the profession. This information enables dentists and other dental professionals to see where they stand among their peers and identify the trends that are reshaping the future of dentistry.


Then, look for the November issue of Dental Economics for this year's survey results and research report. You can see previous years' results here.

Expert Tips and Tricks: Tips and Tricks cuts through the clutter. Presented by the editors of Dental Economics magazine, this newsletter gives dentists the best strategies for treating patients, building a cohesive team, and leading successful lives.

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Pride Institute

Dr. Lou Shuman, DMD, CAGS, and President of the Pride Institute, is a noted expert in operational practice management and emerging technologies. He speaks frequently on these topics, with an emphasis on Internet strategy and digital marketing methods for dental practices. Information about his presentations is available in Dr. Shuman's Speaker Profile. Many of his previous presentations can be found on Dr. Shuman's YouTube Channel.