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Size does matter: Make your Google ads bigger

Aug 24, 2015 To make your ads bigger in the search results you need to implement feat...

Will your dental practice’s website survive Mobilegeddon?

Aug 21, 2015 Fifty percent of all Google searches are now conducted on mobile devices...

Reach out to your neighbors in the community around your dental office

Aug 20, 2015 Volunteering in your community and getting to know the neighbors around ...

SEO update: How Google's latest algorithm changes will affect your dental practice's search traffic

Aug 19, 2015 Are you prepared? SEO guru Brad Shorr breaks down Google's latest change...

Simple ways to distinguish yourself from the pack and bring in new dental patients

Aug 17, 2015 There are ways to distinguish your dental practice from the rest, and pa...

7 photography tips to improve your dental website

Aug 10, 2015 You put a lot of time into your dental practice website. As a result, it...

4 keys to a high growth orthodontic practice

Aug 7, 2015 Want to increase your ortho business. People may not be aware of the tod...

Can Groupon help market and promote your dental practice?

Aug 6, 2015 Have you ever considered using Groupon as a way to promote your dental p...

3 questions to ask a website provider before getting a new dental practice site

Jul 27, 2015 How do you find the right website host for developing and maintaining yo...

The importance of search engines for your dental practice: New patients start here

Jul 27, 2015 Eight in 10 online health inquiries start with a search online. It's imp...

Making your dental practice’s marketing and patient loyalty efforts work together

Jul 24, 2015 It's important to reflect a consistent brand for your dental practice. T...

Tuesday Tip from Pride Institute: Facebook for dentists; what’s the point?

Jul 21, 2015 All dentists have heard about the value of social media for their practi...

Michigan dental practice tries it all, finds signage to be the big marketing winner

Jul 7, 2015 Even though they were located in a prime location in a major thoroughfar...

5 easy SEO secrets for dental practices

Jul 2, 2015 Dental practices can’t afford to write off marketing or they’ll pay for ...

How to successfully promote your dental practice with special offers

Jul 2, 2015 Well-planned and well-timed special and promotional offers can work wond...

Futuredontics premieres new dental marketing podcast series featuring Fred Joyal

Jul 1, 2015 Dental marketing company Futuredontics releases their first installment ...

Optimizing your dental practice – Ask yourself these 5 questions

Jun 30, 2015 So you think you're marketing your dental practice correctly, yet you st...

A fun tool for dental practice marketing – Google Hangouts

Jun 25, 2015 Google Hangouts are a fun and interactive tool that you can easily learn...

The superhero of conversions: How remarketing can increase new patients for your dental practice

Jun 9, 2015 Remarketing is a brilliant and inexpensive way of drawing people back in...

Tuesday Tip from Pride Institute: Is your online marketing presence enough? 5 tips for dentists

Jun 9, 2015 Your dental practice may have an online presence, but it's very importan...

Dr. StrangeProfits, or how I learned to stop worrying and love marketing on Facebook

Jun 5, 2015 Facebook is not as intimidating as dentists think it is. It's a great an...

The power of dental patient testimonials, and how to film them with your smartphone

Jun 3, 2015 Patient testimonial videos can be a powerful presence on your dental pra...

Dentists: Take charge of your online rep with Yelp 101 from Futuredontics

Jun 2, 2015 Online feedback is growing every day. A free whitepaper from Futuredonti...

The new Yellow Pages: Online listings for your dental practice

May 28, 2015 No one uses the Yellow Pages anymore. Dental patients are all going onli...

How to differentiate your dental practice to survive in the new dental economy

May 21, 2015 Yes. You have a special dental practice. Everyone else thinks their prac...

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Pride Institute

Dr. Lou Shuman, DMD, CAGS, and President of the Pride Institute, is a noted expert in operational practice management and emerging technologies. He speaks frequently on these topics, with an emphasis on Internet strategy and digital marketing methods for dental practices. Information about his presentations is available in Dr. Shuman's Speaker Profile. Many of his previous presentations can be found on Dr. Shuman's YouTube Channel.