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SmartPractice introduces whitening kit that helps generate revenue

Oct. 14, 2010
SmartPractice introduces the industry's first and only custom Patient Whitening Kit that helps generate revenue.
Phoenix — Generate revenue and referrals for your dental practice with personalized Reflection Advanced Tooth Whitening Take-Home Kits that offer patients visible, sparkling white results in as little as three days. Used as a patient acquisition tool, your practice will be the talk of the town when new dental patients tell their friends and family they received a free Tooth Whitening Kit at their first visit. And because they're personalized with your dental practice information, patients can easily give your name to friends and family and know exactly who to call when they need to purchase refills for their kit. Kits contain everything patients need to safely whiten their teeth at home, including:
  • 2 bulk 5ml syringes of mint-flavored 22% carbamide peroxide solution
  • 2 reusable, universal trays that require no heating
  • Shade guide & complete patient instructions

At just $10.99, they're an ideal low-cost, high-perceived value free gift for new patients. Plus, they're a great revenue booster when you sell them for the suggested retail price of $30 per kit.

You can choose from several distinctive designs or create your own custom design – all personalized with your practice name and information – including a memorable Pink Ribbon design that generates a donation to breast cancer research and awareness programs.

Matching marketing materials such as Recall Cards and Supply Bags are also available in each design. To learn more and view the complete assortment, visit

To read about SmartPractice community service, go to

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