The American Association of Endodontists has selected dental website provider, PBHS, as the endorsed website design firm for the association’s 7,400 members.
Effective immediately, PBHS will provide its Endodontic Custom and Semi-Custom Website Development Services to participating AAE members.
“The powerful combination of PBHS expertise in website design and AAE’s leadership in the endodontic specialty will directly enhance the practice growth and patient satisfaction of the AAE membership,” said Jay Levine, president of PBHS.
“With over 30 years of experience providing patient education and marketing services, PBHS can equip participating endodontists with a high-impact, interactive website that pre-educates patients, promotes the practice, and facilitates treatment planning.”
PBHS website packages cover every endodontic procedure with detailed animations, time-saving patient presentations, AAE informational libraries and proven search engine results. PBHS also offers enhancements such as secured online patient registration, referralcollaboration, and practice-management software integration.
A 2011 AAE member survey exploring practice busyness demonstrated that 58% of member endodontists do not have a website presence. A related survey of member needs showed that a majority of members would appreciate the AAE’s endorsement of a custom website design and hosting firm. The goal of an AAE endorsement for website design services is to assist endodontic professionals with outreach to current and prospective patients, as well as referring dentist partners.
“Our goal is to provide AAE members with services that will enhance the growth potential of each practice, enabling them to take advantage of all available technologies for patient education and the development of strong referral partnerships,” said William T. Johnson, AAE president. “Helping our members choose a trusted partner for website communications is a step we’re very excited to take.”
Root canal awareness week reminder of how general dentists, endodontists partner to save teeth
The AAE responded to member needs by issuing a request for proposals to leading website vendors across the country, and researched and evaluated the top three website design firms that responded. PBHS was selected as the preferred provider due to its experience, understanding of the endodontic practice, high-quality designs, refined endodontic content, and focus on customer service and satisfaction.
“We are honored to be selected by the AAE,” said Levine. “We understand the due diligence they performed before making this endorsement and appreciate the confidence they have placed in our organization.”
For more information, go to www.aae.org.
To comment on this topic, go to community.pennwelldentalgroup.com/.