Larry Jacobson, EdD, JD

Larry Jacobson, EdD, JD, is a practice transition specialist and attorney who has represented professionals and professional service firms for over 40 years. He developed his proprietary Wheels of Insta-Trust™️ and personality archetype analysis in working with his clients. His new book is Insta-Trust: The Proven Trust Building Process to Create Instant Rapport & Long Term Relationships (Sound Wisdom, February 2023). Learn more at