We recently announced the exciting acquisition of A Tale of Two Hygienists podcast by Endeavor Business Media, parent company for RDH magazine. This podcast was introduced in 2015 to connect everyday clinicians to world-class experts in dentistry. Through the podcast, dental professionals gain new insights and offerings from the dental community through an entertaining and easily consumed format.
“We are excited to partner with Andrew Johnston, CEO of A Tale of Two Hygienists, in providing this important media resource for connecting dental professionals,” said Craig Dickson, Group Publisher of Endeavor’s Dental Group. “We have worked with Andrew for many years through his efforts as an RDH Community Connection member and an advisor to our RDH magazine editorial team. We are confident that this partnership will provide skill-enhancing information to our audience in addition to offering new advertising opportunities for our customers.”
On Wednesday each week, Johnston hosts a guest who speaks on current information with real-life applications. He offers powerful 10-minute messages on Mondays and Fridays to serve the dental professional on the go. These podcasts bring together the who’s who of dental hygiene, all in one place.
“A Tale of Two Hygienists being acquired by Endeavor Business Media is truly a dream come true and a natural fit,” said Andrew Johnston, CEO of A Tale of Two Hygienists. “Both companies have a strong track record of providing tools and knowledge to everyday dental hygienists, and both have a stellar reputation in the industry. Combining our passion and expertise will allow us to develop and grow in new ways to reach and better serve dental professionals.”
A Tale of Two Hygienists was represented in the acquisition by the dental-specific M&A advisory firm Connect the Dents LLC, based in New York City, New York. For more information, visit ataleoftwohygienists.