Letter from the editor: Introducing Through the Loupes, a daily clinical and product newsletter for dental professionals

July 27, 2020
Endeavor Business Media is proud to introduce Through the Loupes, a daily newsletter providing dental professionals clear and focused content from unique clinical perspectives.

Dear reader,

We are pleased to announce that our clinical and product newsletter, Chairside Daily, has been renamed Through the Loupes. The change began out of a need to distinguish our publication from others, but has resulted in a name that better defines our editorial direction and connects readers and business partners to its purpose.

The renaming process led us on a sinuous journey. We considered names such as Dental Practice Daily, Everyday Dentistry, Daily Dental Overview, Clinical and Product Daily, The Dental Water Cooler,Daily Dental Shots, and other attempts we would like to forget. But ultimately we decided on the name that best captured the spirit of our publishing goal: To provide dental professionals clear and focused content from unique clinical perspectives on a daily basis, including coverage of the new and urgent clinical issues facing dental practices in the era of COVID-19.

As someone famous once said, "The first days are the hardest days." This has certainly been the case for this newsletter. The name Chairside Daily lasted a mere 15 issues. We have stumbled over various technology problems. We even forgot to push the "Send" button one day, failing to deploy the newsletter at all. But despite our flubs, we have kept our spirits up because we are committed to this project. We believe it fills a key need for dentists, dental hygienists, and dental assistants as a daily publication to help them stay clinically sharp during these rapidly changing times. It is also a way for our business partners to reach dental professionals on a more frequent basis and in a more helpful manner.

To these ends, Through the Loupes will provide bite-sized pieces of content to expand your clinical perspective and introduce you to useful new products. It will do so through case studies, videos, technique articles, surveys, reviews, blog-style posts, essays, interviews, and more. Editorial Codirectors Stacey Gividen, DDS, and Pamela Maragliano-Muniz, DMD, will continue to write, develop, and curate content that is in-step with the pulse of dentistry today, including the newest challenges presented by the COVID-19 pandemic. Finally, the Through the Loupes will continue to draw upon the shared resources of the extended editorial network of Endeavor Business Media's dental publications, which include Dental Economics, DentistryIQ, Perio-Implant Advisory, and RDH magazine.

On behalf of Through the Loupes Editorial Codirectors Stacey Gividen, DDS, and Pamela Maragliano-Muniz, DMD, and our entire publishing team, we thank you for your continued support.


Zachary Kulsrud, Group Editorial Director