First-ever National Brush Day-November 1st, 2013

Aug. 23, 2013

By Lerin Madole
DentistryIQ Editorial Staff

What better time than the day after Halloween to implement the celebration of the first-ever “National Brush Day?!” This seems like a great opportunity to remind parents and kids of the importance of regular oral hygiene and the importance of brushing for two minutes, twice a day. Building good habits at an early age sets kids up for a healthier life and a smile that says, “I feel good.” Eating all of that candy is fun, but not when it leaves a mess of the infamous sugar bugs in little mouths to wreak havoc on their entire immune system.

The Ad Council is implementing a national campaign in November of this year with the Partnership for Healthy Mouths, Healthy Lives. The goal of the campaign for National Brush day is to improve the nation’s children’s oral health by supplying parents with simple information on when to start various levels of oral hygiene with their kids. There are topics on the campaign's website about what parents should be teaching their kids about those precious, pearly-white candy crunchers.

With a list of “Tooth To-Do’s” and a simple graph depicting what steps to take for tiny teeth and when, the site makes it easy for parents to keep tabs on the dental education process. There are also great resources and fun two-minute videos to entertain kids with and encourage focus while they brush twice daily for a small eternity--in kid minutes, that is. So here’s to the successful and fun celebration of oral hygiene this year on National Brush Day, November 1st, 2013. May the ghoulish grins of Halloween fail to haunt the trick-or-treat teeth of North American children yearlong.
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