For clinicians and patients alike, Venus White meets every whitening need every day

Oct. 31, 2013
Heraeus Kulzer, LLC announced its recently enhanced line of Venus White whitening and oral care products, which offers both dental practices and their patients an ability to meet all of their teeth whitening-related needs. RELATED: Heraeus Kulzer launches time saving impression material

“Today’s busy patients want bright, healthy smiles on a day-in, day-out basis, but they also want convenience,” said Amy Holmes, Venus White product manager. “Meanwhile, dental practices want professional whitening and maintenance solutions they can trust to meet every patient’s needs, but many could also use help in making patients aware of the benefits they can provide. We committed ourselves to developing an unmatched combination of products and programs to meet the needs of both dental practices and their patients, and that is exactly what we have done.”

According to Ms. Holmes, only Venus White offers dental practices all of the following benefits:

  • A complete, personalized whitening system featuring in-office whitening (Venus White Max), take-home whitening for custom trays (Venus White Pro), and pre-filled, disposable whitening trays (Venus White Ultra).
  • A new line of whitening maintenance and oral care products to help patients achieve and maintainbright, healthy smiles every day.
  • Business supportthrough Heraeus Kulzer’s Customized Marketing Solutions, which allows a practice to create personalized marketing materials targeting current and prospective patients, and the Venus Smile Store, which allows the practice to create a personalized website from which it can offer Venus White professional maintenance and oral care products to its patients.

For more information on Heraeus Kulzer or its products, call (800) 431-1785 or visit

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