1-800-DENTIST Makes Web Debut

Nov. 13, 2002
1800dentist.com gives patients access to extensive database of prescreened professionals.

1-800-DENTIST(R), the nation's most trusted resource for consumers in search of a dentist, today announced the launch of its online service at www.1800dentist.com. Since 1986, millions of consumers across the nation have dialed 1-800-DENTIST to find a dentist in their area. Now, consumers can also log on to 1800dentist.com for the same high-quality service and a referral to one of 1-800-DENTIST's pre-screened member dentists.

1800dentist.com is user-friendly and offers consumers step-by-step instructions on how to access the extensive online database to find a pre-screened dentist. To initiate the search, consumers are asked to:

-- Enter a complete address (for geographic matching).

-- Select a dental need (whitening, toothache, orthodontics,

-- Select a payment option.

After entering this information, 1800dentist.com's search engine
returns a map highlighting a select group of practices located within the desired radius. From there, consumers can conduct further research through the "tell me more" option, which provides comprehensive background information on the selected dentist, including years in practice, education, current licenses, practice specialties (e.g. endodontics), special services (e.g. whitening), latest dental equipment, what type of sedation is available, and if the practice provides emergency treatment. From there, users can opt to request an appointment from the dental office of their choice.

With the launch of 1-800dentist.com, 1-800-DENTIST hopes to expand its reach and become the trusted online resource for consumers in search of quality dental care in their area. 1-800-DENTIST actively supports and promotes the importance of including regular dental office visits as a part of every consumer's health-care regimen.

1-800-DENTIST commercials are aired on television 4,000 times each month, prompting an estimated 1.2 million people to call 1-800-DENTIST every year.