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January 3 Proofs Note from the Editor

Dec. 29, 2011
By Kevin Henry
Editor, Proofs
I have a confession to make … I like to shop. Well, maybe I should rephrase that. I like to shop at certain times of the year. I absolutely love Black Friday. I love getting out there and throwing elbows to get the best deals, then knowing that the vast majority of my Christmas shopping is done in one morning before some people are out of bed. Oh yeah, I definitely like Black Friday.I’m also the guy who goes bargain hunting on the day after Christmas. What can I say? I’m a guy who likes to plan ahead. I’ll make some preparations for the next year by getting a few decorations in 2011 to store and bring out right after getting back from the 2012 Greater New York Dental Meeting.This year, I hit the stores for the after-Christmas sales and started my planning. It was late on December 26, but I still went out anyway, just to see what I could find. There’s always that sad moment for me when I realize that Christmas is really over … and this was it for me this year.

I like Christmas, but it’s not just for the gifts. It’s for the time of family getting together. It’s for the smiles that maybe aren’t there during other times of the year. It’s for the Christmas lights that make a dark December seem better and a dark January even darker. It may sound corny, but I still have in my mind the Norman Rockwell image of Christmas where it’s about family, food, and a certain spirit you don’t find during other times of the year.When I saw this sign in the store, it made me wonder, “Do we take 70% off of our Christmas spirit the rest of the year when it comes to caring about friends and loved ones?”While I celebrated Christmas with my family, I hope that your Christmas, Hanukkah, Kwanzaa, or whatever holiday you celebrated during the latter stages of 2011 was great. I also hope your 2012 is better than 2011.Read on, this is your e-newsletter …