Align Technology has made other bold moves during the past two years. As we’ve reported, Align has an investment in and manufacturing relationship with SmileDirectClub, an at-home orthodontic aligner service. Also of note, Align recently announced a pilot program to open an Invisalign storefront in San Francisco, in which potential patients can be scanned, apply for financing, and then referred to an Invisalign provider.
Like any company, Align Technology is seeking to grow its client base and protect itself from future competition. Align holds hundreds of patents in the US and abroad, but those are expected to expire at the rate of approximately 23 per year through 2028. So their competition will be getting tougher, especially as dentists gain confidence in creating their own aligners with 3-D printers. Will Align be able to grow the company without upsetting their dentist users? Will they even need dentists in the future? Stay tuned . . .
Cheers,
Chris
MORE OP-EDS FROM CHRIS SALIERNO
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Invisalign’s relationship with SmileDirectClub
The Delta Dental fight in Massachusetts
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About the Author

Chris Salierno, DDS
Chief Editor, Dental Economics
Chris Salierno, DDS, is the chief editor of Dental Economics and the editorial director of the Principles of Practice Management and Group Practice and DSO Digest e-newsletters. He is also a contributing author for DentistryIQ and Perio-Implant Advisory. He lectures and writes about practice management and clinical dentistry. He maintains a blog to answer patient questions at ToothQuest. Dr. Salierno maintains a private general practice in Melville, New York. You may contact him at [email protected].
Updated Dec. 4, 2020