MORRIS PLAINS, New Jersey--The makers of LISTERINE and REACH TOTAL CARE have introduced a limited-edition book titled 36½ Reasons to Laugh: A Slice of Life.
This book is inspired by funny moments in everyday life, including dating mishaps, office gaffes, and family antics, and features a foreword authored by ABC's Desperate Housewives star Doug Savant.
Above and beyond delivering a dose of humor, this book will also help ensure children spend more time on the playground and less time in the dental chair through a partnership with the National Children's Oral Health Foundation: America's Toothfairy.
"The funniest moments always seem to come from the most mundane situations," Savant said.
"That's what this book is all about: the hilarious ups and downs that life throws at us every day. Not only will this book bring a smile to your face, it will also give new smiles to kids across America. Having a healthy smile is every child's right--and that's no joke."
For each limited-edition book produced, the makers of LISTERINE and REACH TOTAL CARE products have made a donation to the National Children's Oral Health Foundation: America's Toothfairy--an organization that helps to deliver comprehensive oral health care for economically disadvantaged children.
"They say that laughter is the best medicine," said Daniel Weiss, group product director, Johnson & Johnson Healthcare Products Division of McNEIL-PPC.
"It's our hope that through this book we can help children achieve their best smiles, while encouraging readers to attain a healthy mouth by brushing, flossing and rinsing every day."
36½ Reasons to Laugh: A Slice of Life was authored by Rick Adams and illustrated by artist Chuck Gonzalez. Beyond the hilarious illustrations, each book includes coupons for LISTERINE and REACH oral-care products to help readers adopt the essential routine of brushing, flossing and rinsing every day.
The book is available for purchase online and at retail stores nationwide for $12.95.
For more information about the book, log on to Listerine.
To learn more about the National Children's Oral Health Foundation: America's Toothfairy or to adopt the oral care of a child in need, visit National Children's Oral Health Foundation.
To read more about the National Children's Oral Health Foundation, go to National Children's Oral Health Foundation.
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