Makers of the Justin Bieber Singing Toothbrush release Brush Buddies Poppin’ Toothbrushes for Kids

Sept. 30, 2011

Brush Buddies, the makers of the Brush Buddies Singing Toothbrushes featuring Justin Bieber, is expanding their entertaining and educational oral care products to include the Poppin’ collection of action-packed toothbrushes.
Brush Buddies Poppin’ characters feature a head that pops-up when activated with the push of the button on its belly. The character’s soft rubber head is then removed to expose the toothbrush bristles for brushing.

Brush Buddies Poppin’ is a collection of five fun animal characters named Toothy Toby (the tiger), Haily (the elephant), Leapin’ Louie (the frog), Milky Wayne (the cow) and Rickie (the lion).

“The Poppin’ collection is really fun for kids, while being economical for parents,” says Anish Patel, CEO of Brush Buddies. “Each brush is designed as a fun animal character that a child can relate to.”

The Poppin’ line is designed with safety features in mind for children ages 2 to 11 years old. The products are BPA free, made with soft DuPont™ Tynex Bristles and an ergonomic handle that fits a child’s hand.

Poppin’s are the newest addition to the Brush Buddies oral care line of products which are designed to educate and encourage healthy brushing habits. The brand also includes Brush Buddies Singing Toothbrushes featuring Justin Bieber, Brush Buddies Standard toothbrushes designed as three animal characters, and Brush Buddies Talking toothbrushes designed as five characters that help teach proper brushing technique.

The Poppin’ collection is available online at with a retail of $3.99 each. See the Poppin’ Toothbrush in action and get more information at

Brush Buddies can also be found in these and other fine retail stores nationwide; CVS Pharmacy, Rite Aid, Walgreens, Nash Finch, Giant Eagle, Save Mart Supermarkets, Toy Factory, Office Depot.