Free audio CD helps dentists build business knowledge

April 5, 2012
CareCredit offers free educational audio CD.

COSTA MESA, Calif. — CareCredit is offering a FREE educational audio CD, "The Business of Running Your Dental Practice," featuring Mark Murphy, DDS, FAGD, Lead Faculty of Practice Management, Mercer Advisors.

What keeps dentists up at night? In this audio program, Dr. Murphy shares information and his perspective on how dentists can become as skilled at the business side of the practice as they are in clinical aspects, so they can worry less.

“While dentists are experts in addressing clinical issues, running their practice, and managing areas such as cash flow, personnel and overhead can be sources of concern and challenge,” says Dr. Murphy. “Dentists can learn to use proven business practices and put in place systems that work for their practice, regardless of external circumstances or economic cycles.”

Dr. Murphy focuses on patient retention, case acceptance and referrals — all from a business perspective. Doctors and teams will learn how to evaluate the life-value of patients, provide a better patient experience, create a successful case presentation system to reduce treatment delays, open the door to new patients, and minimize patient attrition.

Practices that currently accept CareCredit can request a copy of this free audio CD by contacting their practice development team at 800-859-9975, option 1, then 6. Practices that do not have CareCredit as a payment option can call 800-300-3046, ext. 4519 to request their complimentary copy.

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