Brush Buddies makes dental brushing sexy with LMFAO

Dec. 5, 2012
LMFAO joins Justin Bieber, One Direction, anad Lady Gaga offering tunes to brush by.

FONTANA, Calif. — Move over Lady Gaga. Out of the way Justin Bieber. Make room for a new kid in town, New Direction.

LMFAO is joining these artists in the line of Brush Buddies' singing toothbrushes with their chart topping hits "Sexy and I Know It" and "Party Rock Anthem." This gives people even more choices of tunes and artists to brush to while they dance. Each Brush Buddie singing toothbrush plays for two minutes, the dentist recommended length of time to brush.

"Brushing your teeth is about to become sexy with the addition of LMFAO," said Anish Patel, Chief Executive Officer of Brush Buddies, who joined Tom Bennett, Chief Executive Officer of Bravado, to make the recent announcement. Bravado is the world's leading global music merchandising company, and Brush Buddies is the world's leading provider of singing toothbrushes.

Brush Buddies created the singing toothbrush category during the summer of 2011 with the launch of their first artist, Justin Bieber, then quickly expanded the line with new songs by Bieber and by adding Lady Gaga as a new artist.

"Bravado is excited to expand our partnership with Brush Buddies, the category leader in singing toothbrushes," states Bennett. "Brush Buddies proprietary technology delivers high-quality music with their products, which makes them the partner-of-choice for our artists. We're confident that LMFAO fans will be just as excited."

"We are thrilled to announce LMFAO as a music group in our portfolio," states Patel. "Brush Buddies continues to represent our artists with products that reflect their individual style and with innovative packaging that allows consumers to play music directly from the brush while in the package."

For information, visit Brush Buddies at brushbuddies.com.

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