Aug. 30, 2011
New marketing materials support launch.
BREA, California--Vident has announced launch of the VITABLOCS FOR LIFE Campaign. To help promote the proven features and benefits of VITA machinable ceramics, VITA has launched new and updated VITABLOCS sales and marketing materials with a modern campaign theme and graphics, as well as updated presentations, training, and marketing tools to support the effort. VITABLOCS are distributed by Patterson Dental. Featured products include VITABLOCS Mark II, TriLuxe, TriLuxe forte, RealLife, as well as VITA CAD Temp blocks. A CEREC promotion is also available for new and existing customers.Three-day program held at VidentVITABLOCS feature proven reliability, esthetics, and clinical success. New sales and marketing materials help tell the story and include a scientific data reference folder, testimonial booklet, and a 16-page product brochure. Marketing support is provided in the form of targeted advertising and publicity, as well as direct mail and media PR. Education and technical support is also part of the launch and includes Powerpoint presentations, trainings, Webinars, and a Vident technical support hotline. For more information, call (800) 828-3839 or www.Vident.com.To comment on this topic, go to community.pennwelldentalgroup.com.