CareCredit audio helps build relationships

July 21, 2008
Pride Institute CEO discusses patient retention techniques in free CD.

CareCredit is offering a free educational CD, "Four Steps to Amazing! Patient Relationships," featuring Amy Morgan, CEO of the Pride Institute.

A popular speaker and published author who worked with Pride Institute founder Dr. James Pride, Morgan is using her time-proven management systems to help practices become more secure, efficient and profitable. Morgan has been featured in Dental Economics, and has spoken at key meetings such as the American Dental Association Annual Session, Yankee Dental Society, Academy of General Dentistry and other local and state societies.

Based on her experience working with thousands of practices over the past 16 years, Ms. Morgan has found that the key to retaining existing patients and generating new patient referrals is developing committed patient relationships. In this audio program, Ms. Morgan explains how the journey to amazing patient relationships has four critical steps, each an opportunity to build trust, patient partnerships and long-term loyalty. She also discusses key behavior motivators and how they influence patients' commitment to optimal oral health. Ms. Morgan also reveals how dental teams can create an environment in which the patient is a partner in co-discovery by using patient-centered communication, versus a traditional doctor-centered style.

For more information or to request your complimentary copy of Amy Morgan's free audio CD, call CareCredit at 1-800-300-3046 ext. 4519 (if new to CareCredit) or 1-800-859-9975 (if already enrolled) or visit