OrthoSynetics brings ad production to New Orleans

April 2, 2008
More than $200,000 benefits city's economy.

METAIRIE, Louisiana--OrthoSynetics, a provider of business services to orthodontic and dental practices worldwide, produces television advertisements for its more than 300 doctors and practices.

This year, the production of these ads came home to New Orleans.

"We are proud to bring our production back to New Orleans, not only because of the prime locations for the ads, but for the opportunity to work and contract with the citizens and businesses of this great city," said Chris Roussos, president and CEO of OrthoSynetics. "Any time we can help support the community where so many of our employees live and raise their families, we will certainly make sure to do so."

OrthoSynetics provides a full suite of marketing services to its doctors, including the production and placement of television advertisements. More than just a small video shoot, this effort pumped more than $200,000 into the local economy, involving numerous local workers, actors and contractors:

* Casting was conducted by Tommy Staub Casting in New Orleans. 

* Most of talent in the ads were Louisiana residents--and the majority of our crew were New Orleans and Louisiana residents.

* The shooting and casting budget is more than $200,000, spent on local actors, labor, equipment, locations, catering, hotels, vehicle rentals and other shoot expenses.

* OrthoSynetics filmed at several historic locations, including City Park, the New Orleans Botanical Garden, New Orleans Museum of Arts-Besthoff Sculpture Garden, and a New Orleans private residence across from City Park.

* The company made donations to both City Park and the Sculpture Garden.

"Like many others, our company and employees have rebuilt and transformed ourselves during the past few years," said Roussos. "We hope that these ads, while benefiting our company and our doctors, will also have a positive effect on the entire New Orleans community."

For more information, go to OrthoSynetics.

To read more about OrthoSynetics, go to OrthoSynetics.