One Direction partners with Colgate

Oct. 11, 2012
The boybank has teamed with Colgate
One Direction have collaborated with Colgate to release their own range of toothbrushes and toothpaste. The boy band has teamed up with the dental care company to produce several products, including the One Direction manual toothbrush, One Direction Colgate MaxFresh power toothbrush, and One Direction MaxFresh toothpaste.

Images of band members Harry Styles, Niall Horan, Zayn Malik, Louis Tomlinson, and Liam Payne will be featured on the packaging.

The oral care products, which will be available in pink and purple, are to launch in November.

To read the article and view a video of the band, click here.