So what do your customers think about the state of today's dental trade show?
Wouldn’t you love to get inside the heads of dental professionals and figure out exactly what they think about trade shows?
March 27, 2013
Wouldn’t you love to get inside the heads of dental professionals and figure out exactly what they think about trade shows? Proofs, RDH, and DE magazines have teamed up to do the dirty work for you, and we’re publishing the results.
Nearly 600 dental professionals responded to our survey on tradeshows. We asked questions concerning how often they visit trade shows every year, which shows they attend, what they like to see there, what they don’t like to see, and what makes some female dental professionals really mad.
Want to figure out how to get more bang for your buck at trade shows? See what your customers are saying in So What Do Your Customers Think About the State of Today's Dental Trade Show?, coming out in the first digital edition of Proofs in April.
Lauren Burns is the editor of Proofs magazine and the email newsletters RDH Graduate and Proofs. She is currently based out of New York City. Follow her on Twitter: @ellekeid.