In partnership with the American Dental Hygienists’ Association (ADHA), Premier Dental announced the winners of the #WhatInspiresYou video contest that launched at ADHA’s Annual Conference in Columbus, Ohio, during June.
The grand prize winner, Ryan Rutar of Lincoln, Nebraska, and the two runners-up, Miranda Peralta of Meriden, Connecticut, and LeeAnn Winkler of Plano, Texas, were disclosed following five weeks of voting by thousands of dental professionals and other visitors to ADHA’s Facebook page.
Ryan Rutar, grand prize winner
Miranda Peralta, runner-up
LeeAnn Winkler, runner-up
“Premier is proud to partner with the ADHA in recognizing these three outstanding dental hygienists, along with the ongoing contributions of all participants of the #WhatInspiresYou video contest,” said Chris Helle, Premier’s chief marketing officer. “Every day, these hygienists make a meaningful difference in the oral health—and indeed overall health—of their patients. From literally saving lives to serving as role models for their children, we are truly inspired by their authentic stories and personal journeys. We congratulate and thank them!”
The video contest began in a colorful video booth at Premier Dental’s exhibition space, where about 200 ADHA Annual Conference attendees shared their personal stories and insights about what’s deeply inspired them over the course of their dental hygiene careers. Successive rounds of voting took place to determine the three winners as Premier and the ADHA drove awareness of the contest through their respective social and digital channels.
“Our partnership with Premier Dental for the What Inspires You? video contest really engaged our community of dental hygiene professionals, and our followers had a lot of fun seeing their peers spotlighted on our social channels,” said Ann Battrell, CEO of the ADHA. “Congratulations to our three winners; thank you for sharing your story!”
“As Premier’s mission is to deliver inspired solutions for daily dentistry, we wanted to shine the light on the inspiring contributions dental hygienists make in improving the health of their patients each day,” said Helle. Helle sees the partnership with the ADHA as a natural fit with the Premier brand. He noted there was outstanding engagement with the dental hygienists at the conference and the thousands of dental professionals who participated in the voting.
The grand prize winner received a $500 Visa gift card and $250 value PremierAir nine-piece instrument wallet, while the two runners-up received $250 Visa gift cards and PremierAir instrument wallets. PremierAir is Premier’s new lightweight, ergonomically designed instrument line that provides better function and reduces hand fatigue for hygienists.
