Dyson halts sales of CameraJet after reports of product failures
On September 1, Dyson entered the dental market by launching CameraJet, its new electric toothbrush outfitted with a built-in camera, machine learning, and a targeted liquid jet.
Only a month after its release, however, the toothbrush has become temporarily unavailable as Dyson addresses a manufacturing issue affecting some units, alongside consumer reports of overheating, charging problems, and other device failures.
In a September 30 statement, Dyson UK said one production batch of CameraJet’s jet tubes experienced a process issue that created the potential for water seepage and affected the performance of a small number of products.¹
The company said it had isolated the affected products, resulting in a temporary out-of-stock position, and apologized to customers. Dyson added that it remained “in full production and shipping product,” although as of October 5, the CameraJet was still unavailable for purchase on Dyson’s US website. The product page remained active and allowed customers to sign up for availability notifications.¹
Dyson told Cybernews that CameraJet had received a positive response and strong global demand. At the same time, Cybernews reported consumer complaints involving overheating, charging problems, water-related defects, and device failures.²
One consumer quoted in reporting cited by Inc. said the device stopped working after about a minute of use.³
The problems represent an early setback for Dyson’s first entry into the oral-care market. The CameraJet, priced at $499.99, took six years to develop and uses a built-in camera to analyze up to 28 images per second and direct bursts of liquid into interdental spaces.³
Linked below is DentistryIQ’s previous coverage of the CameraJet launch and its features.
References:
- Dyson CameraJet update. Dyson. September 30, 2026. Accessed October 5, 2026. https://www.dyson.co.uk/discover/inside-dyson/statements/dyson-camerajet-update
- Dyson $500 AI CameraJet toothbrush users report overheating, charging problems. Cybernews. September 2026. Accessed October 5, 2026. https://cybernews.com/tech/dyson-ai-camerajet-toothbrush-suspended-sales/
- Jeanfrancois M. Reports of water seepage and device failures prompted Dyson to halt sales in multiple markets. Inc. September 30, 2026. https://www.inc.com/moses-jeanfrancois/dyson-500-dollar-toothbrush-6-years-to-develop-quietly-disappeared-from-stores-within-weeks/91412598
About the Author
Bridget Janis
Staff Writer
Bridget Janis is a staff writer at Endeavor Business Media’s Dental Group, where she reports on clinical, industry, and public health topics for leading dental publications. She holds a bachelor’s degree in journalism from Oakland University in Rochester, Michigan, and is focused on producing clear, engaging, and informative content for dental professionals.
Sarah Butkovic, MA, BASarah Butkovic, MA, BA
Sarah Butkovic, MA, BA, is an Associate Editor at Endeavor Business Media, where she works on creating and editing engaging and informative content for today's leading online dentistry publications. She holds a Master's English Language and Literature from Loyola University Chicago and is passionate about producing high-quality content that educates, inspires, and connects with readers.