3M and 3Shape announced their intention on Jan. 29 to work together to advance the field of orthodontics through digital workflows supporting indirect bonding, clear aligners, and other emerging digital orthodontic workflows.
“Our partnership with 3Shape puts our customers first and is designed with practitioners, their patients, and their businesses in mind. Our goal is to make it easier for orthodontists to engage patients, provide effective treatments, and run a profitable practice. The workflow will include our indirect bonding solutions, our customized lingual offering, and future new offerings in the digital orthodontic space,” said Jim Ingebrand, president and general manager of 3M Oral Care Division.
For 3M’s and 3Shape’s joint customers, the cooperation will enable use of the 3Shape TRIOS scanner and 3Shape indirect bonding software with 3M’s Incognito lingual appliance system, the Clarity Advanced brackets with APC Flash Free technology for indirect bonding procedures, as well as future orthodontic product offerings. These combined solutions will enable better outcome while improving productivity of the practice.
“3Shape believes that an open market with freedom of choice is in the best interest of doctors and patients. Partnering with 3M will help orthodontists provide better treatment for their patients using 3Shape’s award winning TRIOS scanner and digital workflow software with 3M’s treatment solutions in integrated workflows,” said Allan Hyldal, 3Shape vice president of orthodontics and 9mplantology.
The companies indicated that emerging technology is enabling new efficiencies and greater predictability in the practice of orthodontics.
