What sits at the intersection of mobile, the cloud, and social media? The answer is millennials, who are now the most powerful group of dental purchasers in the United States. (Yes, they're even larger than baby boomers.)
Now that millennials have arrived in force, how will dental practices connect with them? Sikka Software believes they have the answer, and they've built it into their updated Practice Mobilizer app.
In this interview from the 2016 Greater New York Dental Meeting, I talked with Sikka Software CEO Vijay Sikka about the updated app. Featuring secure texting, geolocation technology, and fair pricing, the new and improved Practice Mobilizer app is an attractive option for dental practices. Watch the video to learn more.
If you want to skip ahead to the demo, go to the the 6:00 mark. However, I personally found Vijay's comments preceeding the demonstration to be a instructive in understanding the greater movements we're experiencing in the dental marketplace.
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This article first appeared in the Apex360 e-newsletter. Apex360is a DentistryIQ partner publication for dental practitioners and members of the dental industry. Its goal is to provide timely dental information and present it in meaningful context, empowering those in the dental space to make better business decisions. Visit the Apex360 home page here, and subscribe to the Apex360 e-newsletter here.